Hi, I'm Cris
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From Bloomberg & NPR newsrooms to building the systems behind Uber and Instacart — I’ve spent my career studying how things break and how to make them work. Turns out, the most interesting problems aren’t in Silicon Valley.

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Why I do this

Every community runs on local operators — the contractors, the agencies, the service businesses that show up every day for real people.

They build with grit, care, and reputation. But most of them are stuck inside a business that's grown too complex to run alone and too fragile to scale.

I help them fix that.

my Approach

Your business runs on three forces. Most operators have never seen them clearly.

Every owner-operator juggles three realities at once — what your customers expect, what your team and systems can reliably deliver, and what works financially without burning you out. When these three align, the business scales without breaking. When they don't, you get firefighting, margin leaks, and exhaustion.

Triangular diagram illustrating business reality, customer reality, and delivery reality, with a central message: 'A business that scales without breaking'.

  • What works financially without burning you out.

  • What your team and systems can reliably execute.

  • What clients actually expect from you.

Most operators feel all of this but can't name it. That's where I start: making the invisible visible, so you know exactly where the real problem lives and what to fix first.

  • "What I enjoy most about working with Cris is her insightful guidance and unwavering support. Her commitment to growing my businesses is evident in every engagement."

    — Doug, General Contractor

  • "We saw an Increase in our event revenue by 96% and our regular customer event attendance by 31%"

    — Linda, Wine Shop Owner

  • "What I found was a new standard for how to approach and grow my business. "

    Diego, Paving Company

How We Can Work Together

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The Fix

90-Day Sprint

One Constraint. 90 Days. Measurable Results.

We pick the one lever that'll move your business most right now—then attack it for 90 days. No "comprehensive strategy." No eighteen-month roadmap. One metric. One constraint. Real movement you can measure.

You finish with a working system your team can run and hours back in your week.

See If This Fits

Book a Call → 
the diagnostic

The Pressure Test

Stop guessing. Start here.

You know something's costing you money, time, or both — you just can't see what it is. In 90 minutes, we find it together.

One focused session. 30 days of direct access afterward. You leave knowing exactly what's broken, what to fix first, and whether you can do it yourself or need help. $2,500.

Ready To Find Out

Let's do This → 
The partnership

Fractional COO

Ongoing executive leverage.
No six-figure hire.

For businesses that have outgrown the owner-does-everything phase but aren't ready for a six-figure operations or product leader.

I embed with your team to run hiring, systems, product execution, and operational rhythm—so you can focus on the work only you can do.

Explore Partnership

Book a Conversation →