Selected work
Three operators. Three problems. Here's what changed.
We start every engagement the same way, what's the one thing creating most of the chaos?
Here's what we found, what we built, and what changed. No tools without a purpose. Just leverage where the owner used to be.
Commercial drywall subcontractor
Text-run scheduling for a 50-person crew across 10+ projects.
One board for every lot, every phase, every crew, and one tap to assign the next run and text the worker, in their language.
They coordinated 50+ field workers across 10+ active projects and hundreds of lots. Project management lived in Google Sheets, with the same data re-entered by hand into three separate sheets. Every night, the owner worked through crew updates and sent the next day's instructions manually, crew member by crew member, in disparate text threads, three hours a night.
Custom SMS scheduling and project-management software that consolidated the three sheets into one system. Crews get assignments, reminders, and schedule updates by text. An NLP and translation layer reads their replies, so the system knows what got done each day and automatically flags or moves each crew to the next step in the drywall process, no separate data entry, in whatever language the crew texts in.
Over 700 hours of work cut so far this year, with one source of truth replacing three sheets. Scheduling, daily progress, and next-step coordination all run from text.
Real estate agency
Reactivating 1,200 past clients for referrals and reviews.
1,200+ former clients sat dormant in a database. Referrals and reviews depended on agents remembering to ask, so most never happened.
An automated post-close and nurture sequence that runs across text and email, and picks the channel to match the moment. Some steps are internal reminders nudging an agent to personally call a past client; some are texts to the client; some are emails. Each one shows up the way that moment calls for, asking for referrals and reviews at the right times, with no one having to remember.
Activated a database of 1,200+ former clients and lifted the agency's review rate, turning a dormant list into a steady source of referrals.
Specialty retailer
Fulfillment and floor planning for a membership club.
A monthly membership club with physical pickups, all tracked by hand. They couldn't see who picked up what or when, and floor-space planning was guesswork.
A fulfillment app that connects their POS to in-store pickups, tracking who collected what and when, and feeding that into retail floor-space planning.
A clear record of every membership pickup, with pickup data now driving how they plan floor space.
Membership pickups
Jun 2026 · 153 membersMember pickups, paid status, and pickup history in one board.

